Divyansh Tripathi

About

I am Div, a growth and performance marketer in Paris. Nine years of paid acquisition across B2B, B2C and B2G: SaaS, marketplaces, fintech, data, govtech.

Companies bring me in for three things: audits when the accounts underperform, tracking when the numbers cannot be trusted, and market launches when they expand. Launches have become my specialty. I opened the US for Agicap and Surfe, and I am building Vizzia's entry into the UK.

I work on both levels of the job. Strategy: positioning, ICP, budgets, channel mix. And execution: campaigns, bids, tracking, dashboards. Audit first, plan second, then hands in the accounts. Along the way I train in-house teams, so things keep running after I leave.

Before freelancing: four and a half years at Click&Boat, joining an eight-person startup as a growth hacker and leaving a 200-person company as paid acquisition lead. Then Agicap, where I arrived after the Series B to fix CAC payback and ended up running paid for six markets, plus their US launch.

When a scope needs more hands, I bring in specialists from my freelance network and stay your single point of contact.

I work in English and French, mostly with English-speaking teams across Europe and the US.

Timeline

  • 2025 - now
    Growth & Performance Marketing Consultant
    Doctolib · Surfe · Agicap · Vizzia · Luxurynsight
  • 2023 - 2025
    Performance Marketing Manager
    Agicap · B2B fintech SaaS, Lyon/Paris
  • 2021 - 2023
    Paid Acquisition Lead
    Click&Boat · global B2C marketplace
  • 2018 - 2021
    Growth Hacker
    Click&Boat · full-funnel growth
  • 2017 - 2019
    MSc International Business
    KEDGE Business School, Marseille

Stack

  • Google Ads
  • Microsoft Ads
  • LinkedIn Ads
  • Meta Ads
  • GA4 · GTM
  • Looker · Tableau · BigQuery
  • HubSpot · Salesforce
  • 6sense
  • SEMrush · Ahrefs · Screaming Frog

Something in your paid setup that should be working better?

Tell me what you are running and where it hurts. The first call is a diagnosis, not a pitch.

Get in touch